Digital Coupon Marketing | eCouponGenie

Acceptable Use Policy

Acceptable Use Policy

This Acceptable Use Policy tells you what you can and cannot do when you use our Services in any possible way. If you have any questions about restrictions set out below, if you need to file a complaint or wish to inform us of a breach of this Policy, please contact eCouponGenie at [email protected] with all the relevant details.
Before we get into the dos and don’ts, there are some ground rules that you should be aware of:

We may in our sole discretion determine whether you are in violation of this Acceptable Use Policy. In doing so, eCouponGenie reserves the right to view the content of your campaigns in accordance with our General Terms and Conditions or the master agreement separately entered into with you, whichever is applicable.

When the user behaviour violates this policy, eCouponGenie will provide information to law enforcement personnel or to third parties who reasonably claim to have been harmed by such conduct. We will only provide the necessary information and limit the amount of disclosed information as much as possible.

We are not legally responsible for any misinterpretation, lack of understanding, or lack of knowledge regarding the use of our Services and the information hereunder. Our failure to enforce this policy in a particular instance shall not amount to a waiver of eCouponGenie’s rights hereunder or in the event of any future violations of this policy.

You agree to indemnify, defend and hold harmless eCouponGenie and its parent company Infiniti Media Group LLC from any and all third party claims, liability, damages and/or costs (including but not limited to attorney fees) arising from your violation of this Acceptable Use Policy. eCouponGenie reserves the right to update this Acceptable Use Policy at any time. When changes substantially affect your rights and obligations, you’ll be notified in advance. You’ll be given the time to review the changes and decide whether to continue using our Services in accordance with our new terms.

We cannot write all the things you should refrain from doing. The list below is provided by way of example and is not exhaustive. It is your exclusive responsibility to comply with all applicable laws and regulations when sending Email, SMS, push notifications or making calls through our APIs. We strongly encourage you to review your proposed use case(s) with a qualified legal counsel to make sure your intended practice(s) comply with the applicable laws and regulations. You can find examples on our webpage.
With no limitation to the following, your use of our Services, including the content of the communications you send through us:
shall not be false, inaccurate, misleading or fraudulent (including, without limitation, by creating a false identity or forged email address or header, or phone number, or otherwise attempting to mislead others as to the identity of the sender or the origin or contents of a message or other communication using your account).
shall not infringe any third party’s copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
shall not violate any law, statute, ordinance or regulation (including without limitation those governing export control, consumer protection, unfair competition, anti-discrimination or false advertising, privacy and data protection); shall not be defamatory, trade libelous, unlawfully threatening or unlawfully harassing;
shall not engage in any activity that the Belgian Authority for Consumers and Markets or any similar entity or authority in any other jurisdiction has restricted or regulated with regard to proper use of the public telephony network; shall not be obscene or contain child pornography;
shall not contain any viruses, Trojan horses, worms, time bombs, cancel bots or other computer programming routines that are intended to damage, detrimentally interfere with, surreptitiously intercept or expropriate any system, data or personal information;

shall not create liability for us or cause us to lose (in whole or in part) the services of our ISPs or other partners, affiliates, Users or suppliers;

shall not create liability for us or cause us to lose (in whole or in part) the services of our ISPs or other partners, affilishall not in any manner violate the Mobile Marketing Association guidelines and/or best practices, carrier guidelines, or any other industry standards;ates, Users or suppliers;
shall not in any manner violate the Mobile Marketing Association guidelines and/or best practices, carrier guidelines, or any other industry standards;

shall not in any manner violate any applicable third party policies or requirements that eCouponGenie has communicated to you;

shall not adversely impact the availability, reliability, or stability of the Services;
shall not launch or facilitate, whether intentionally or unintentionally, a denial of service attack on any of the Services;

shall not attempt to bypass or break any security mechanism on any of the Services or use the Services in any other manner that poses a security or service risk to eCouponGenie, to any user of our Services, or to any of our or their respective customers;

shall not reverse-engineer the Services in order to find limitations, vulnerabilities or any ways to evade filtering capabilities;
Shall not offer any Emergency Services to users. “Emergency Services” shall mean services that allow a user to connect with emergency personnel or public safety answering points (PSAP) such as 911/112 or E911 services.
Shall not authorize, permit, enable, induce, or encourage third party to do any of the above.

Shall not use the Services, or any component of the Services, in any manner not authorized by eCouponGenie.


We provide you the tools… and some guidance too! We’ve put together a list of common mistakes to help you assess the legitimacy of your eCouponGenie application. If you do any of the following, DON’T!

Disregarding the applicable
laws Depending on which country you are using our marketing campaigns or messages to and from, restrictions apply. Use our support resources as guidelines and seek legitimate consultation elsewhere to make sure your marketing strategies comply with all the applicable laws. Our useful support pages will help you navigate through them. Again, this is not a legal advice; just a reminder that laws exist and (most likely) apply to you.
Misrepresenting your identity (spoofing)
Be (and only be) yourself. You should not fraudulently identify yourself when you send coupon messages to end-users. Spoofing the Sender ID or otherwise attempting to send misleading messages to end-users in respect to your true nature is never allowed. It is a good practice to always identify your brand or name in each message and to always retain evidence of prior (internal) authorization when/if you are sending messages on behalf of third parties.
Sending unsolicited messages without prior consent.
You should only send SMS to recipients who have explicitly opted in to your campaigns and are expecting communication from you. Opt-in must be explicit. This means that you should not assume consent on the basis of published and available contact details. If phone numbers are available on a website, that does not give you permission to add them into your marketing lists without prior approval. Also, refrain from buying third parties lists and from contacting end users on do-not-call or do- not-disturb registries. There are no “totally cool and reliable lists of 1 million opt-in emails”. One more advice. Keep a documentation of lawful opt-in consent. You might need it.

Violations of these provisions might result in deactivation and third party liability. eCouponGenie actively makes sure that this practice is respected. You agree to our right to request opt-in proof, together with other relevant information such as the general purpose of your SMS campaign(s) and an SMS sample.

If you fail to provide evidence of confirmation of your recipients to have opted in for receiving these messages within 24 hours from the delivery of our request, eCouponGenie reserves the right to deactivate your account.

When this occurs, the purchased credits will be refunded. We will also block your account in case of complaints from any third-party and/or recipient/end user or where your behaviour is reasonably believed to violate our Terms of Use and this policy.
Do not spam. Do not spam. Do not spam. If they don’t reply, they’re not interested. That said, you should not send multiple, identical, and/or similar messages to the same destination/recipient. Be aware that some countries allow companies to use certain types of messages only during certain hours of the day.
Sending mass marketing or bulk messaging
SMS marketing strategies have a wide range of benefits. However, they have their own rules. Mass marketing restrictions apply and vary from country to country. You can read more about Bulk SMS too. There are different requirements depending on whether you operate peer to peer (P2P) or application to person (A2P) services. Operators in the US reserve the right to filter and block bulk messages when using 10-digit numbers when sending those messages.
Engaging in fraud or phishing
We do not support nor accept fraudulent activities. For example, collecting confidential information by requesting responses via SMS without prior contact and/ or consent is not allowed. If you are an end-user victim of a similar practice, you can report a violation. We will make sure to investigate and take the appropriate steps to stop such behaviour without undue delay. We also recommend you to bring your case before the relevant consumer protection authority in your jurisdiction.
Harassing or Sending SMS with obscene or objectionable content
Do not send pictures or texts that contain or promote or in any way potentially further illegal activities or violate any applicable laws and/or accepted best practices which are likely to cause offense to recipients. Sending threats and any unwanted SMS messages is not allowed either. Engaging in activities or transmitting through the Services any information that is libelous or defamatory or otherwise malicious or harmful to any person or entity, or discriminatory based on race, sex, religion, nationality, disability, sexual orientation or age is prohibited.
How will your information be used and shared

eCouponGenie may share your personal data:
o with companies in our group and/or our affiliates; or
o with any third party you have asked us to share your personal data with – such as Facebook or any other social media site if you have asked us to connect with your account; We can also share your personal data, based on our legitimate interest, to third party providers who help us with our products and services. Examples include hosting our web servers, analysing data, providing marketing assistance, and providing customer service. These companies will have access to your personal data but only when strictly necessary to perform their functions and they may not use that data for any other purpose. Your personal data will not be sold or rented to third parties.

We may disclose your personal data to enforce our policies, to comply with our legal obligations or in the interests of security, public interest or law enforcement in any country where we have entities or affiliates. For example, we may respond to a request by a law enforcement agency or regulatory or governmental authority. We may also disclose data in connection with actual or proposed litigation, or to protect our property, security, people and other rights or interests.
In the event that the business of eCouponGenie is sold or integrated with another business, your details will be disclosed to any prospective purchaser’s adviser and will be transferred to the new owners of the business. In this case, we will implement the appropriate safeguards to ensure the integrity and confidentiality of your personal data. However, use of your personal information will remain subject to this Policy.

Transfer of your personal data

eCouponGenie does not transfer your personal data to third countries located outside the United States.

How we use cookies
Some features of this website are designed to give you a better online experience on our website and will only work if we use cookies. We also use cookies to collect information about your online preferences. Cookies are text files which contain small pieces of information, sent by a web server to a web browser which allows the server to uniquely identify the browser on each page. They will be stored on your computer, tablet or phone when you visit a website. Cookies may contain identifying information. Cookies enable us to gain information about the use of its websites. This information may be analysed by third parties on our behalf.
a. We use the following categories of cookies on our website:
Strictly Necessary Cookies
These cookies are essential in order to enable you to move around the website and use its features. Without these cookies, services you have asked for such as remembering your login details or shopping basket items cannot be provided.
Performance Cookies
These cookies collect anonymous information on how people use our Website. For example, we use [example Google Analytics] cookies to help us understand how customers arrive at our site, browse or use our site and highlight areas where we can improve areas such as navigation, shopping experience and marketing campaigns. The data stored by these cookies never shows personal details from which your individual identity can be established.
Functionality Cookies
These cookies remember choices you make such as the country you visit our website from, language and search parameters such as size, colour or product line. These can then be used to provide you with an experience more appropriate to your selections and to make the visits more tailored and pleasant. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.
Targeting cookies or advertising cookies
These cookies collect information about your browsing habits in order to make advertising more relevant to you and your interests. They are also used to limit the number of times you see an advert as well as help measure the effectiveness of an advertising campaign. The cookies are usually placed by third party advertising networks. They remember the websites you visit and that information is shared with other parties such as advertisers. For example, we use third party companies such as Facebook and Google Tag Manager to provide you with more personalised adverts when visiting other websites.

eCouponGenie uses Smartlook (first party cookie), a web analytics service. Smartlook may record mouse clicks, mouse movements and scrolling activity. Smartlook does not collect personally identifiable information (PII) that you do not voluntarily enter in this website. Smartlook does not track your browsing habits across websites which do not use Smartlook services. We are using the information collected by Smartlook service to improve our website, make it more user-friendly and monitor that it is performing correctly.

Social Media Cookies
These cookies allow you to share what you’ve been doing on the website on social media such as Facebook and Twitter. These cookies are not within our control. Please refer to the respective privacy policies for how their cookies work
Social Media Cookies
These cookies allow you to share what you’ve been doing on the website on social media such as Facebook and Twitter. These cookies are not within our control. Please refer to the respective privacy policies for how their cookies work
Google Analytics
We also use third party services such as Google Analytics and Matomo to collect information about visitors to our websites. This information is aggregated to determine number of visits, average time spent, pages viewed, etc. We use this information to measure site usage, as well as to improve the content and value of our site. If you wish to disable Google Analytics on your browser, please follow [these steps].
Other cookies
The Website may contain media files from third party websites such as but not limited to Youtube.com and Vimeo. By playing these media files cookies can be placed by the third party. Furthermore, the Website offers the option to share certain information via social networks like Facebook.com, LinkedIn.com, WhatsApp or Twitter.com. The use of these functionalities, is subject to the terms and conditions, privacy and cookie policy of Facebook.com, LinkedIn.com, WhatsApp or Twitter.com respectively.
Other cookies
The Website may contain media files from third party websites such as but not limited to Youtube.com and Vimeo. By playing these media files cookies can be placed by the third party. Furthermore, the Website offers the option to share certain information via social networks like Facebook.com, LinkedIn.com, WhatsApp or Twitter.com. The use of these functionalities, is subject to the terms and conditions, privacy and cookie policy of Facebook.com, LinkedIn.com, WhatsApp or Twitter.com respectively.
b. Deletion of cookies and more information about cookies
Some cookies are deleted when you close down your browser (session cookies). Others remain on your device until they expire or you delete them from your cache (persistent cookies or tracking code) and enable us to remember things about you as a returning visitor.
If you want to delete any cookies that are already on your computer, please refer to the help and support area on your internet browser for instructions on how to locate the file or directory that stores cookies. The help option on the toolbar of most browsers will also tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Please bear in mind that some personalized services may not be available if you choose to disable cookies. Please note that by deleting our cookies or disabling future cookies you may not be able to access certain areas or features of our site. To find out more about cookies please visit: www.allaboutcookies.org or see www.youronlinechoices.eu which contains further information about behavioural advertising and online privacy.
c. Web beacons
Some of our Web pages may contain electronic images known as Web beacons (sometimes known as clear gifs) that allow us to count users who have visited these pages. Web beacons collect only limited information which includes a cookie number, time and date of a page view, and a description of the page on which the Web beacon resides. We may also carry web beacons placed by third party advertisers. These beacons do not carry any personally identifiable information and are only used to track the effectiveness of a particular campaign.
Rights of Data Subjects

You are entitled to see the information held about you and to obtain a copy of the information we hold. If your personal data have been changed, you are entitled to ask us to rectify or complete or erase the outdated, incorrect or incomplete data we have about you. Furthermore you have the right to restriction of the processing of your data and to object to the processing of your personal data. You have also the right to data to receive the personal data concerning him or her, which he or she has provided to a controller, in a structured, commonly used and machine-readable format and have the right to transmit those data to another controller. If you have opted to receive [commercial e-mails, newsletters, …] from eCouponGenie at the time you registered on the website, you may opt-out whenever you have changed your mind. We may require you to provide verification of your identity to ensure that you have a legitimate right to make the request and to verify that we provide the answer to the person that has the legitimate right to send us one of the abovementioned requests and to obtain the information.

Please note that in certain circumstances as provided by law we may withhold access to your information or that we may not grant your request where we have the right to do so under applicable data protection legislation. If you wish to obtain more information regarding the processing of your personal data or if you wish to exercise your rights, please contact us at [email protected] You have the right to lodge a complaint with the competent supervisory (data protection) authority.


eCouponGenie is committed to trying to make sure that your information is secure. We have implemented reasonable technical and organisational measures to secure your personal data from accidental or unlawful destruction, loss, alteration, unauthorised disclosure of, or access to, personal data transmitted, stored or otherwise processed. You should, however, remember that the internet is an open system and we cannot guarantee that unauthorised third parties will never be able to defeat those measures or use your personal data for improper purposes.

This website may contain links to third party websites. eCouponGenie is not responsible for the content of these websites and is not responsible for the privacy standards and practices of that third party. We recommend you to read and understand the relevant privacy policies of these third parties and their websites before you accept their cookies and visit their website to ensure yourself that your personal data is sufficiently protected.

Changes to this policy

eCouponGenie may amend and update this policy from time to time to ensure that the policy represents the way we process your personal data at that time. We will place an updated version of this policy on the same webpage and will automatically be effective when published. Please return to this webpage regularly to ensure that you are always aware of the information we collect and process, how your data is being used, in which circumstances, and in which cases we will share your data with third parties.

External Links
The owners of this website cannot guarantee or verify the contents of any externally linked website despite their best efforts. Users should therefore note they click on external links at their own risk and this website and its owners cannot be held liable for any damages or implications caused by visiting any external links mentioned. If you have questions about our privacy policy, feel free to contact us.
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